Introducing ATC/FLPSDE Racing, a professional motorcycle sports team competing in the Hoosier Tire Arenacross Championship. The Kansas-based operation is founded and led by Jeff Crutcher, who is doubling as team manager and racer, and filling the feature spot on the roster is Brandon Yates. Both athletes will compete in the 250 AX and 450 AX classes aboard Cycle Zone Powersports 250cc four-stroke motorcycles.
Jeff Crutcher “This has been an exciting ride, to start an organization off a simple idea and then see it in motion on the track” said Crutcher. The team is ready and set for a successful season with the main objective to be fan engagement. “We will first serve as representatives of our partners, then top notch racing secondly” he furthered. Yates is looking forward to the season, “This will be my first bid at a professional series, and I’m confident to see the series close with ATC/FLPSDE motorcycles at the front of the points.”
Brandon Yates ATC Fitness is an around-the-clock fitness center chain in western Tennessee. Focusing on total well-being, ATC has partnered with the team to assist launching new recovery equipment from HydroMassage. The new water-jet massaging chairs can be found in every location, along with ATC’s first-class exercise equipment for a complete wellness program in one stop. Brock Patterson, VP of Operations “We are proud of our partnership with the team, and look forward to seeing our brand at the front of the pack of the races, and here in Memphis with this key branding alignment.”
FLPSDE offers a dual-chamber insulated beverage and dry-goods container in one. 20oz of hot or cold liquid can be stored and sipped through the easy open top lid, with plenty of room on the bottom of the container for snacks and small items such as keys and a GoPro. “Racing is a passion of ours,” Ben Bazis, FLPSDE founder “and getting our product into the hands of the team’s fan base will achieve our goal of connecting with people like us.” See the dual function containers in action at every round of the series at the team pit.
Jeff Crutcher The organization features support from the finest technical companies in motorcycle racing, including the following brands. EVS Sports, Maxima Racing Oils, Fox, ProX, Race Tech, JH2, UFO Plast, Gimmick Coffee, Rippinruts - The Racers Artist, Bolt Motorcycle Hardware, Matrix Concepts, Rekluse, FMF, ProTaper, The FuelHouse, The Collective Experience, Sunoco Race Fuels, and Hoosier Tire.